Hi, I'm Robyn James.
I have spent over a decade building hundreds of brands – from multinational corporations to nonprofits and Bbrands, to ultimately, my life’s work: building magnetic personal brands.
But this journey wasn’t linear. In 2017, my head and heart split. My head told me to follow the ‘smart’ path of corporate branding, but my heart knew I was here to serve soulpreneurs, thought leaders, and creative revolutionaries. I was building a traditional marketing agency with a healthy trajectory, but my soul was calling for something more.
Because the truth is, I don’t just build brands – I activate leaders. From an early age, my superpower has been seeing people’s highest potential before they can. Reverse-engineering their path to success, and helping them step fully into their authority.
My approach isn’t conventional because the leaders I work with aren’t conventional. We’re not here to fit into pre-defined industries, we’re here to create new ones. We’re not about chasing empty success, we’re here to build something iconic.
Now, I stand fully in my mission: to create a seat at the table for those who don’t fit into other spaces, to help leaders turn their light all the way on, and to build brands that don’t just look good but move powerfully.
